Sulake then sold the concept to the Finnish telecom giant Elisa Oyj through the advertising agency Taivas. In August 2000, Hotelli Kultakala (Hotel Goldfish) was launched as part of Elisa's portal, which is now the foundation release of Habbo Coins Finland.
Karjalainen and Kyrölä then created an online multiplayer game called Lumisota (habbohotel coins).
The game is similar and is now what Habbo Coins 's Snow Storm game is based on. The game was a further success and became associated with Radiolinja, a Finnish telecommunications network, which Elisa Oyj has invested in.
Sulake then was approached by clients, such as Disney's Virtual Magic Kingdom and Coke Music, which is now known as MyCoke. Karjalainen and Kyrölä assisted their clients with these projects, but now Sulake's main focus is Habbo Coins.
It has been rumored that Sulake has suffered extreme losses within the past several years(habbo credits). The Chinese hotel brand was forced to close after high operation costs, and conflicts regarding shockwave in the Republic of China.














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